10 Years of langify: Inventing Shopify Translations
March 24, 2014 — langify was born. The first translation app on Shopify. From a simple idea to a game-changing solution, it quickly transformed how businesses reached global audiences.
Behind it all was Johannes, the mastermind who made seamless multilingual stores a reality. Today, we’re celebrating 10 years of growth, innovation, the team, and the incredible customers who have made it all possible.
The Beginning 2014
langify’s journey began with Johannes, who spent countless days and nights coding and testing to bring his vision to life. What started as a one-man operation quickly proved its value to Shopify entrepreneurs, driving steady growth and earning customer trust.
Today, we are a team of 14 dedicated members from all around the world (Germany, Italy, Kenya, and US). While our success is driven by our commitment to listening to customer feedback in the ever-changing world of e-commerce. We are focused on creating innovative features and providing excellent support, helping over 30,000+ customers navigate the challenges of global e-commerce with confidence.

“Back then, I could never have imagined that a simple idea would grow into what langify is today. It’s been an incredible experience to work alongside such a talented and passionate team, and to see the impact our app has had on so many businesses.” -Johannes
As Shopify and the e-commerce landscape evolved, so did the demand for multilingual solutions. New competitors entered the space, but we stayed ahead by focusing on what sets langify apart—our commitment to customer satisfaction and constant innovation.
Highlights & Milestones
A decade of developing and supporting the first and best translation app on Shopify has been an incredible journey, full of challenges that continue to shape our path, and will undoubtedly do so in the future! Along the way, we’ve worked with many interesting customers, partners, and colleagues. Some of our most notable collaborations:

While we can’t highlight every milestone from the past 10 years, here are some of the major ones:
- 2014 First Shopify Translation App: langify was a pioneer in multilingual solutions on Shopify, exclusively built for the platform.
- 2016: Team is steadily growing to 10+
- 2020: Launch of langify version 2, introducing significant upgrades and features
- 2023: Bulk Translation Feature
- 2024: New Pricing including free & Premium Plan
Competition & Ecosystem

Just look at all the competitors we’ve inspired! We see it not as an insult, but as a compliment—and a motivation to keep improving. Our time is best spent innovating and serving our customers.
As the e-commerce ecosystem expanded, Shopify evolved alongside it, and langify stayed ahead by actively listening to customer feedback and continuously enhancing our app. We introduced innovative features like bulk translation and advanced SEO, with a focus on making the app more intuitive and accessible for our users, especially with the release of V2 (2020).
As Shopify’s translation app market grew more competitive, we adapted swiftly to new guidelines and security standards. In 2020, we rebuilt langify’s front and back end to meet the latest Shopify API requirements. Despite rising competition, we remain a leader by refining our strategies and ensuring a top-notch experience.
AI and langify’s Evolution

In 2020, langify V2 introduced AI-powered translations, bringing efficiency to multilingual e-commerce. By 2023, with the power of AI, we not only improved translations but also transformed how we provide customer support. Our integration of ChatGPT in 2024 with the langify Chatbot is a leap forward, offering instant support and empowering merchants with faster solutions.
What’s Next for langify
The past 10 years have been a journey of innovation and growth, but we’re just getting started. As Shopify continues to lead the e-commerce industry, langify is committed to evolving alongside it. Our goal is to ensure that langify remains an essential tool for Shopify merchants, helping them break language barriers and thrive in global markets.
- Expanded Features & Customization: We’re continuing to add more customization options, advanced localization tools, and innovative features to support businesses as they scale and expand into new markets
- Enhanced AI-Powered Translations: We’re leveraging advancements in AI to make translations even more accurate and context-aware, helping businesses communicate more effectively with global customers.
- Build for Shopify: Earning the trust for the Badge “build for Shopify” is an honor. The requirements are tough. In order to ensure the best user experience!
A Decade of Growth, Innovation, and Amazing Customers
The past 10 years have been a journey of growth, innovation, and remarkable milestones for langify. We’ve had the privilege of helping thousands of businesses overcome language barriers and expand their reach to global audiences.
With continuous improvements and new features, langify has evolved to provide even greater support for businesses looking to offer seamless multilingual experiences. From our early days to the launch of langify v2, our mission has remained the same—to empower businesses with the tools they need to succeed in international markets.
As we look ahead, we’re committed to making global expansion even more accessible. Whether you’re just starting out or scaling your brand worldwide, langify is here to help you connect with customers in their native language to build trust, and grow without limits.

“Business is the profession. Harmony the passion.”
Connecting people and customers is the key. In e-commerce & general. Tones & Music are a wonderful communication tool. Only 7 tones define it and are understood all around the world