Jaimie Jacobs’ Global Success Story: A Brand Without Borders
In luxury eCommerce, success isn’t just about beautiful products—it’s about creating a shopping experience that feels personal and effortless. For Jaimie Jacobs, a Munich-based luxury brand best known for its stunning, handcrafted wallets, connecting with customers in their own language was key to growth. With their signature tagline, “Designed in Munich—Handmade in Europe,” the brand embodies timeless elegance and European craftsmanship. While they also offer a selection of watches and a signature backpack, their wallets remain the heart of the brand.
With a loyal following in Germany, Jaimie Jacobs wanted to expand their reach and connect with customers worldwide. Their Shopify store was initially only available in German, which limited its appeal to non-German-speaking customers. They also launched an Amazon storefront to reach a broader audience, but they knew that to truly scale, they needed a seamless way to speak their customers’ language—literally.
The Brand: Jaimie Jacobs
Founded in 2013, Jaimie Jacobs is a luxury brand known for handcrafted wallets that combine timeless design and European craftsmanship. With the tagline “Designed in Munich—Handmade in Europe,” the brand reflects its roots in quality and style. Over time, their collection has expanded to include watches and a signature backpack—but wallets remain the centerpiece.
As their following grew in Germany, the team saw potential to connect with customers worldwide. They knew the next step was to create a shopping experience that felt just as personal and effortless in other languages. Creating a localized experience has become essential for global eCommerce brands. Here’s why it matters more than ever.
The Challenge: Breaking Language Barriers
Before expanding globally, Jaimie Jacobs’ Shopify store was only available in German. While they had a strong presence in Germany, they weren’t sure how much demand existed outside their home market. They faced three key challenges:
- Language Limitations: Jaimie Jacob’s was focused on local customers within Germany. They lacked international sales and had only a Germany website with no translations.
- Brand Consistency: They needed translations that preserved their luxury brand’s tone and elegance.
- Technical Simplicity: As a small team, they needed a solution that was easy to implement and manage.
They tried multiple translation solutions, but none met their needs. Some were too complicated, while others failed to deliver the quality and reliability they required.
The Solution: A Multilingual Store That Works
To address these challenges, Jaimie Jacobs turned to langify, a powerful translation solution that allowed them to:
- Translate Effortlessly: Add multiple languages to their store without needing technical expertise.
- Maintain Brand Integrity: Ensure every translation reflects their luxury brand’s identity.
- Personalize the Experience: Use geo-targeting to automatically show customers the right language based on their location.
- Boost SEO: Improve their store’s visibility in international search results.
Jaimie Jacobs’ website is now available in Spanish, English, French and Italian, alongside the original German. This multilingual approach allowed them to connect with customers in new markets and create a truly global shopping experience.
The Results: A Seamless Shopping Experience
What Jaimie Jacobs says:
“We tested several options—langify was the only viable solution. The impact is that we can now offer translations to our customers and reach different geographics. langify was and still is the most reliable and scalable option to translate your website.”
The results were transformative:
- Global Expansion: Jaimie Jacobs successfully expanded their reach, connecting with customers across Europe, the United States, and beyond.
- Higher Conversions: International customers felt more confident purchasing in their own language, leading to increased sales.
- Improved Customer Loyalty: A personalized shopping experience built trust and strengthened relationships.
- Time Saved: Managing translations became effortless, allowing the team to focus on growing the brand.
A Partnership for Growth
Jaimie Jacobs’ success story is a reminder that luxury is not just about product—it’s about experience. By removing language barriers and making their brand globally accessible, they created a shopping journey that resonates with customers worldwide.
We’re proud to support brands like Jaimie Jacobs on their path to global growth—built through simplicity, personalization, and language that connects.
I’m a Digital Marketing Specialist who enjoys turning strategy into results. From SEO and content planning to campaign automation, I focus on making marketing more effective—and a little easier. I often use AI tools to speed things up and stay focused on what really moves the needle.